Alexander Rodchenko

“The new contemporary photography has a job to do. To sum up: in order to accustom people to seeing from new viewpoints it is essential to take photographs of everyday, familiar subjects from completely unexpected vantage points and in completely unexpected positions”

ImageImage“We don’t see what we look at. We don’t see extrodinary perspectives, the foreshorternings and positions of objects. We who are accustomed to seeing the visual, the accepted, must reveal the world of sight, we must revolutionase our visual reasoning.”


Alexander Rodchenko is a Russian painter, sculptor, designer and photographer. He was a central exponent of Russian Constructivism, owing much to the pre-Revolutionary work of Malevich and Tatlin, and he was closely involved in the cultural debates and experiments that followed the Revolution of 1917.

You can see his paintings here: